Artuyt: When Fashion Meets Art

A fun, colorful scarf is undoubtedly one of the most important accessories in everyone’s wardrobe. It’s a great way to dress up a simple outfit and give an extra touch to any style. Sometimes, however, scarves are not only a beautiful fashion attribute. When combined with art, a simple scarf transforms into a special way of communication with the world. Feelings, culture, values and even history can be traced in prints and colors of the scarves.

Last week in Yerevan (Armenia) I had a very interesting talk with the founder of “Artuyt”, Arevik Arakelyan. Founded in 2016, “Artuyt” aims to promote the exquisite artworks of Armenian contemporary artists within the country and beyond. Colorful scarves produced by “Artuyt” are the exact replicas of their artworks. Each scarf is a unique masterpiece that guides the wearer into a magical world of Armenian art.

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I think many of you will agree that yearly collaboration of H&M with designer brands are one of the most awaited fashion events of the year. As we know these limited edition collections are normally sold out within hours.

Last year when Balmain collection hit the stores,  I entered H&M 15 minutes after its opening (because of a big line) and everything was already sold out!
This year I have decided to stay home and try to purchase it online. This “strategy” was more successful 🙂
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Iconic Bags Of Famous Fashion Houses

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Did you know that the first bag with the bamboo handle was introduced in fashion by Gucci? Do you know why Chanel’s iconic shoulder bag is named 2.55? Can you name the two most famous bags by Hermès? 
Since I often visit fashion exhibitions and events, I come across interesting facts about various fashion pieces. Bags are one of my biggest passions. I never miss the opportunity to find out more about this accessory piece. In this post I have summarized short facts about the iconic bags of famous fashion houses which I learned during my visits to the Museum of Bags and Purses in Amsterdam and the Gucci Museum in Florence.

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GIVEAWAY: Designer Necklace with Gemstones!

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It’s Giveaway time again!!! The gloomy winter weather is behind us, so let’s get ready for the spring-summer fashion!
What can be a better added value for our spring closets than a beautiful designer necklace with gemstones?!
Here it comes:

Enamel & Rose Quartz handmade necklace by M&G Jewelry! Continue Reading

Happy Birthday Chanel 2.55!!!

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One of the most iconic bags of all times – Chanel 2.55 – celebrates its 60th anniversary in February 2015. Exactly 60 years ago in February 1955 Gabrielle Chanel introduced the famous 2.55 shoulder bag to the market.
To celebrate the 60th anniversary of this iconic Chanel piece, the museum of bags and purses in Amsterdam Tassenmuseum Hendrikje is currently hosting a temporary exhibition named “Happy Birthday Chanel! 60 years of the 2.55”. Continue Reading

Always Surprising: Marlous de Roode

Today my column of interviews with young and talented fashion designers is about Dutch accessory designer Marlous de Roode. Her designs are refreshing, conceptual, and always surprising. Continue Reading

One B’Day Story

It’s not a secret that I like shopping. I like shopping twice when it comes to selecting presents for friends or family. I always do my best to select a present according to the person’s taste.

In Yerevan, end of July, I was invited to the B’Day party of a good friend. Since she has quite an exclusive taste, it’s always a bit of a challenge for me to find a perfect present for her.
Knowing the challenge, I started scouting the shops way before her B’Day. The days were passing, the B’Day was approaching, but I still didn’t have the perfect present for her. Continue Reading